Biography for Tiffanie Z. Lyon, MBA
Most non-traditional salespeople, such as attorneys, accountants, engineers, entrepreneurs, front-line staff and even top executives, have limiting and misguided beliefs about selling. These beliefs have caused them unnecessary stress and cost them an incalculable amount of lost business. It doesn’t have to be that way!
Tiffanie Z. Lyon transforms companies to have a sales-service culture in which everybody in the organization positively impacts the sales process to obtain and retain customers. Non-traditional salespeople will be excited about implementing her pain-free selling™ strategies. Because after all, Everybody Sells!™. Through Lyon Sales Institute, LLC, she inspires non-traditional salespeople to increase their sales-confidence and grow their businesses. Her selling philosophy is all about building relationships and approaching each client and prospective customer in an inquisitive, consultative manner, not in an aggressive, self-serving manner. Tiffanie single-handedly changes the way people think and feel about the concept of selling through her engaging presentations and educational resources. Her audiences and class participants walk away transformed by the realistic techniques that can be implemented immediately.
Her highly successful book, “Sales is NOT a Dirty Word: THE Inspirational Selling Guide for Non-traditional Salespeople” has been bought in bulk by professional services firms nationwide has expanded businesses with the simple, yet powerful sales concepts and practical techniques. She is in demand because she easily adapts to and identifies with diverse audiences due to her innate abilities and her worldly travels throughout the US, Mexico, Caribbean, Western Europe and Australia.
Armed with an advanced business degree and over 18 years of sales and business experience within several different business services industries, she practices what she preaches and people are drawn to her motivating demeanor. In addition to teaching college-level courses, Personal Selling and Principles of Management, she enthusiastically designs and delivers educational resources, seminars and speeches based on her message… Everybody Sells! ™
Tiffanie is an active member in the National Speakers Association, Toastmasters International and International Federation for Professional Speakers. Locally she is a member of the Jefferson and East St. Tammany Chambers of Commerce. She is a sales expert, author and a professional speaker. Originally from Maryland, Tiffanie and her family now reside in Slidell, Louisiana. www.lyonsalesinstitute.com
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